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Indofood departed 11,700 Indomie Venders to Mark Idul Fitri in Home Villages166 Views

Wednesday, September 04, 2013

Jakarta, August 5, 2013 - Almost 11,700 street food vendors who earn their livings selling delicious bowls of Indomie noodles in Indonesia’s cities were rewarded for their efforts by PT Indofood CBP Sukses Makmur Tbk (“Indofood CBP”) with free travel to their hometowns to celebrate Idul Fitri with their families. Indofood CBP chartered 211 buses to transport more than 11,700 Indomie Street Stall Business Owners from cities throughout Java, including Jakarta, Tangerang, Bekasi, Bogor, Yogyakarta and Semarang, back to their home villages. The annual exodus at the end of the holy month of Ramadan is known as ‘mudik’ in Indonesia. Minister of Manpower and Transmigration Republic of Indonesia Muhaimin Iskandar, West Java Governor Ahmad Heryawan and Indofood directors Taufik Wiraatmadja and Franciscus Welirang were on-hand to mark the event at the West Parking Area Jakarta International Expo car park on Sunday, August 4 2013. The event was the 19th year in a row that Indofood has undertaken such a promotion, which is considered to be a central part of the company’s Human Solidarity Pillar- one of the company’s five corporate social responsibility pillars. Taufik Wiraatmadja, Director of PT Indofood CBP Sukses Makmur said the success of Indomie in Indonesia could not be separated from the presence of the noodle vendors. “They are an important part of the company,” Taufik says. “Their creativity in preparing Indomie noodles has ensured that Indomie has a strong and loyal customer base.” He said Indofood CBP prided itself on the corporate social responsibility program, which allowed vendors to return to their home villages in safety. “We want the vendors to feel comfortable and arrive in their hometowns safely so they are able to get together with their family members on this special day.” The Noodle Vendors departed from from Jakarta and Bekasi. Mochtar Sukardi, General Manager of PT Indofood CBP Noodle Division in the special province of Jakarta, said that in total, about 5,500 noodle vendors departed Jakarta on 95 buses on Sunday. “We are showing our appreciation to the vendor, who have loyal, and become strategic partners for Indomie to enhanced the popularity of our brand in society.” Besides the Mudik event, ICBP has also marked the exodus with a number of social events, including Safari Ramadan, and the establishing checkpoints along the northern coast of Java island. Weary homebound travelers can rest at these road-stops, play a variety of interesting games and enjoy Indomie noodles before continuing on with their trips. Taufik took the opportunity to wish the vendors happy Idul Fitri and asked for forgiveness as is traditional in Indonesia. “We would like to wish you all Happy Eid Mubarak, happy trips home and hopefully you all arrive home safely and can celebrate the festivities with your families.” -End- About PT Indofood CBP Sukses Makmur Tbk PT Indofood CBP Sukses Makmur Tbk (IDX : ICBP) is an established and leading packaged food company in Indonesia. ICBP was established as a separate entity in September 2009 and listed on the Indonesia Stock Exchange (“IDX”) on 7 October 2010. It was established by means of internal restructuring of the Consumer Branded Product (“CBP”) Group of PT Indofood Sukses Makmur Tbk (“Indofood”), the parent company, listed on IDX since 1994. Through internal restructuring, the entire business operations of Indofood’s CBP Group, comprising noodles, dairy, snack foods, food seasonings, nutrition & special foods, as well as biscuits (previously under Bogasari Group) were transferred to ICBP. In 2012, the Company established  joint venture companies with Asahi Group Holdings Southeast Asia Pte. Ltd. to enter into non-alcoholic beverage market. ICBP brands are among the strongest brands with the most significant mindshare in Indonesia for consumer food products. ICBP principal brands include a variety of brands of instant noodles (Indomie, Supermi, Sarimi, Sakura, Pop Mie, Mi Telur Cap 3 Ayam and Pop Bihun), dairy products (Indomilk, Cap Enaak, Indoeskrim and Orchid Butter), snack foods (Chitato, Qtela and Trenz), food seasonings (Sambal Indofood, Sirup Indofood Freiss and Bumbu Racik Indofood), as well as nutrition and special foods products (Promina and SUN). ICBP operations are also supported by the Packaging Division. For further information please contact: Mochtar Sukardi General Manager Divisi Noodle DKI PT. Indofood CBP Sukses Makmur Tbk Tlp:031-3351-9000 Nope:0823-3333-1369

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PROFIL KANTOR

Alamat Kantor Pusat
Jl. Jendral Sudirman Kav 76-78.No 17 Lantai 26 jak-sel

Gedung Sudirman Plaza Indofood Tower

 

kantor pusat indofood pop mie

Profil PT. INDOFOOD SUKSES MAKMUR Tbk (INDF)

Indofood-Nestle Dirikan Perusahaan Patungan
Jumat, 25 Februari 2005
Oleh : Taufik Hidayat

• PT Indofood CBP Sukses Makmur Tbk. (dahulu PT. Indofood Sukses Makmur Tbk, PT Gizindo Primanusantara, PT Indosentra Pelangi, PT Indobiskuit Mandiri Makmur, dan PT Ciptakemas Abadi) (IDX: ICBP) merupakan produsen berbagai jenis makanan dan minuman yang bermarkas di Jakarta Indonesia
• Perusahaan ini didirikan pada tahun 1990 oleh Sudono Salim dengan nama Panganjaya Intikusuma yang pada tahun 1994 menjadi Indofood. Perusahaan ini mengekspor bahan makanannya hingga Australia, Asia dan Eropa

• Sejarah dari PT Indofood CBP Sukses Makmur Tbk dahulu mencapai kesepakatan denangan perusahaan asal Swiss, Nestle S.A, untuk mendirikan perusahaan joint venture yang bergerak di bidang manufaktur, penjualan, pemasaran, dan distribusi produk kuliner di Indonesia maupun untuk ekspor. Kedua perusahaan sama-sama memiliki 50% saham di perusahaan yang diberi nama PT Nestle Indofood Citarasa Indonesia.
• Baik ISM maupun Nestle percaya, mereka dapat bersaing secara lebih efektif di Indonesia melalui penggabungan kekuatan dalam bentuk perusahaan dan tim yang berdedikasi untuk itu.

• Menurut Anthoni Salim, Dirut & CEO ISM, pendirian usaha patungan ini akan menciptakan peluang untuk memanfaatkan dan mengembangkan kekuatan yang dimiliki kedua perusahaan yang menjalin usaha patungan tersebut.

• Dalam kerjasama ini, ISM akan memberikan lisensi penggunaan merek-mereknya untuk produk kuliner, seperti Indofood, Piring Lombok, dan lainnya kepada perusahaan baru ini. Sementara itu, Nestle memberikan lisensi penggunaan merek Maggi-nya. Perusahaan patungan ini diharapkan akan memulai operasinya pada 1 April 2005.

Dalam beberapa dekade ini PT Indofood Sukses Makmur Tbk (Indofood) telah bertransformasi menjadi sebuah perusahaan Total Food Solutions dengan kegiatan operasional yang mencakup seluruh tahapan proses produksi makanan, mulai dari produksi dan pengolahan bahan baku hingga menjadi produk akhir yang tersedia di rak para pedagang eceran.

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